Hasu charms and uplifts the wearer. Inspired by the vitality of the rabbit in celebration of the Year of the Rabbit, Hasu embodies the qualities of this gentle creature through a bright and elegant fragrance that intrigues and ignites a sense of calm.
 
The Ancient Eccentric
 
The Year of the Rabbit begins in January 2023, and to pay homage to this complex creature, an animal to which many legends and fairy tales are dedicated. Hasu is a fragrance that embodies its purest qualities. In old English, Hasu means grey or ash-coloured and occasionally hare or rabbit; this new and exclusive scent is the olfactory image of this eccentric creature.
One of the main characteristics of the rabbit is fertility, showcasing the importance of family and in ancient Eastern & Celtic stories, the rabbit brews the drink of the gods that bestows immortality. The rabbit was considered a sacred animal, representing prosperity and abundance, as well as rebirth, the awakening of new life and the immortality of the spirit.