The fragrance Lo is dedicated to the most authentic, deep and mysterious Sardinia where green and musky notes revolve around another Sardinian treasure: saffron. The symbol that represents it is inspired by the Sardinian Button, a jewel but at the same time amulet, one of the emblems of the Sardinian people's identity that tells its way to face the universal struggle between good and evil. It takes its name from the nuraghe LÒ which is located in Sorgono, located exactly in the center of Sardinia: the concentric circles of its symbol lead us right towards the center, towards the gem.